Picture Perfect Storytelling: Unleashing the power of personal branding photos to amplify your narrative!

Visual Storytelling aka personal branding photography is Vital to your business Brand whether you are a business owner or entrepreneur in Toronto, Burlington, Oshawa or Caledon. Or heck if your presence is solely on-line and your location is planet earth.

Full Episode Just below!

Podcast about the importance of having personal branding photos on all of your social media platforms, website, linkedin, facebook, instagram, for women in business, gta, toronto area, entrepreurs

Talking about how visual storytelling (aka personal branding photography) on a podcast was a gift! Kerry Ramsay of Power Your Platform has spent more than 10,000 hours coaching women speakers, leaders and entrepreneurs, create their story around their brand and communicate it to the world. We had a lovely chat that delved into the value of creating photos alongside the written word.

I was able to share some tips on how you can ease into your next photography session, how various types of preparation can go a long way to diminishing the butterflies before your photo shoot. Just as important, Kerry helped me highlight how visual storytelling enhances your overall brand strategy.

Kerry listed her takeaways from the podcast: 

1. We are the face of our brand or business, so we need to be brave and put our best face forward. 

2. We’re all photogenic – we just need the right person to help us shine on camera.  

3. Be clear on your overall brand strategy and know where you will be using your photos. 

4. Be confident in knowing what you want to communicate to your audience before you book a photo session. 

5. Images work in tandem with words in our story: so we need both to build a truly powerful brand. 

6. Visualizing your audience while being photographed can help you create a more authentic connection through your visual images. 

7. Create a Pinterest board to show a photographer the feel and look you’re after in your photo session.  

8. Having a variety of professional brand photos on-hand is a smart way to prepare for future opportunities.  

9. Vulnerability is a part of sharing our visual story – but don’t let it stop you from adding branded visuals to your story.  

10. Remember, it’s not about looking pretty in your photos – it’s about intentionally communicating your brand’s key messages.